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One of the many
Dairylea adverts |
CQ CQ CQ on Dairylea Dunkers advert - the answer!
Clive Hollins M5CHH, like many other Radio
Amateurs, was intrigued by the Morse CQ in the Dairylea Dunkers advert,
so he contacted Dairylea to find out more.
He posted his findings to the GQRP Yahoo email group
http://groups.yahoo.com/group/gqrp/
To join email: GQRP-subscribe@yahoogroups.com
Below is an extract from his email.
I too was curious, so I emailed Dairylea Products:
The following exchange ensued.
Me: Please can you tell me why there is a faint Morse
code signal in the background of the advertisement on TV. It is where
they are in the escape tunnel and you can hear CQ CQ CQ in Morse. Why
is it there?
Reply: from Dairylea
Hello Clive,
Thank you for your enquiry about the Morse code featured in the advertisment
for Dairylea Dunkers. The 'Is anyone there' sequence is used purely for
atmospherics with a hint towards 'The Great Escape'
Kind regards
Peter Northcott
Related url
CQ CQ CQ on Dairylea Dunkers Advert
http://www.southgatearc.org/news/february2007/dairylea_dunkers
Meanwhile, David, G8OQW, offered us his own, rather
humourous explanation
Warning – The following should not be read by those about
to take their amateur radio exams or anyone suffering from humour
deficiency!
The Dairylea advert shines a dim, barely visible light on the untenable
contribution made to our hobby by these creatures.
CW or as it originated in the bovine community, Carrier Only Wave
(COW for short) remains their preferred Moode of operation as it
cuts out much of the bull**** encountered in daily conversation.
Other legacies of their early involvement are the invaluable CQ
call. Originating from their call to other members of the herd,
“Seek Cow”, subsequently shortened to “C COW”
and finally through the influences of dialect, to the now internationally
known “CQ”.
Further notable inputs have been the Horn antenna used in early
radio astronomy and not forgetting “Field Day”.
The now lesser-known but vital unit of measurement, the Coulomb
(formerly Cowlomb) from which the more familiar Ampere was derived,
equal to 1 coulomb per second, continues to be of significant importance
to the bovine community particularly those confined by electric
fences.
The more astute of you will have noticed the historic connection
with two major organisations within the hobby who, by inverting
the last letter of their identity, have become the Icom(w) and Ofcom(w)
we know today, the second of which is notable for it's efficient,
or should that be effluent output.
There are, of course, many udder traceable influences and contributions,
but I'll leave you dear reader to identify these as I'm off for
my first nervous breakdown of 2007.
David, G8OQW
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