The Southgate Amateur Radio Club - the amateur radio site for all radio hams
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Public Relations Project from IARU region 2

Have you been promoting amateur radio lately?
Whenever the subject turns to growth in amateur radio then comes the magic word, PROMOTION.

If amateur radio is to grow then an effort must be made to tell the public about amateur radio. A little work sure, but it will turn out to be a lot of fun.

A suggestion from Region 2 to promote amateur radio is to speak to non-amateur radio groups about amateur radio. For example, organizations like Rotary, Lions, etc.

As a part of each and every meeting the local chapters of these international service organizations feature a speaker that makes a presentation about a wide variety of subjects. In preparing for every meeting these organizations are looking for someone to come to their meeting and make a presentation. What better way to explain amateur radio
than to a group that wants to listen?

Most of these organizations set aside about 20 to 30 minutes for their guest speaker. Most of us can talk about ham radio for a lot longer than that. The problem is to get all you want to say into a talk in a limited amount of time. BUT it can be done.

A typical presentation might involve talking about what attracted you to amateur radio. Was it someone who was a ham who helped the speaker get licensed. That would lead to a discussion about what it takes to get licensed.

The talk could proceed with a short discussion about various activities such as DXing, emergency communications, contesting, digital communications, etc. The presentation might also include a short demonstration of amateur radio.
Possibly a VHF contact or two on one of the local repeaters could be pre-arranged.

If there are not any local stories to tell about how amateur radio assisted in recovering from a disaster then discuss how the hams helped the authorities during such a crisis.

In other words, tell the audience the "fun" aspects of amateur radio but sell them the "benefits" of amateur radio to the community. Many will be surprised, and delighted, to hear that amateur radio is alive and well in the age of the internet and the computer. In fact, a portion of the presentation could include how we are using computers in advancing technology within amateur radio such as the magic of IRLP.

Be warned, after your talk there will be questions. People attending the meeting will want to know more about amateur radio than you've been able to explain to them in 20 minutes or so.

Make sure you have some QSL cards from exotic contacts.

A great idea, well worth pursuing!

If you have any comments about this project don't hesitate to contact at w6rod@iaru.org and copy the WIA Secretary at
secretary@wia.org.au

Source: Wireless Institute of Australia

 

 

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